The price rose 82 percent since March 2024 while sales per share rose 28 percent
AAPL currently trades at 9.77 times its trailing-twelve-month sales per share. With the stock at $309.35 and TTM sales of $31.65 a share, that multiple sits near the top of its ten-year range. On earnings it is the same: 35.39 times the $8.74 in trailing earnings per share, again close to decade highs.
The reason is straightforward. Since Mar 2024 the share price rose 82 percent while trailing sales only rose 28 percent.
| Mar 2024 | Now | |
|---|---|---|
| Price | $170.03 | $309.35 |
| TTM sales per share | $24.68 | $31.65 |
| Price / sales | 6.89× | 9.77× |
A stock can look inexpensive on sales yet expensive on earnings when margins are shrinking. That is not the case here. Earnings per share rose 35 percent, faster than the 28 percent in sales. The share price rose 82 percent over the same stretch, which moved the earnings multiple from 26.19× to 35.39×.
| Mar 2024 | Now | |
|---|---|---|
| Price | $170.03 | $309.35 |
| TTM earnings per share | $6.49 | $8.74 |
| Price / earnings | 26.19× | 35.39× |
The table below shows where the current price-to-sales and price-to-earnings multiples rank against AAPL’s own history over different look-back windows.
| Price / sales | Price / earnings | |
|---|---|---|
| Last 3 years | Most expensive of last 12 quarters | 3rd most expensive of last 12 quarters |
| Last 5 years | Most expensive of last 20 quarters | 3rd most expensive of last 20 quarters |
| Last 10 years | Most expensive of last 40 quarters | 3rd most expensive of last 40 quarters |
| All time | Most expensive of 79 quarters | 4th most expensive of 79 quarters |
From here, AAPL would need to drop 23% to reach the middle of its own valuation range. Its median price-to-sales multiple over the past five years is 7.57 times. Applied to today’s trailing sales of $31.65 per share, that points to a price of $239.62.
The gap is narrower on the earnings side. The five-year median multiple of 29.66 times, applied to trailing earnings of $8.74 per share, implies a price of $259.21, or 16% lower than today’s level.
“Expensive” in this analysis means expensive only relative to AAPL’s own historical range. It does not speak to valuation versus peers or to the intrinsic value of the business. A multiple can remain high for years if the market has simply re-rated the company.
The Revenue vs Price tool charts a company’s revenue against its share price and shows where the multiple sits today.
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